Hearts of pine pro soccer club

PORTLAND, MAINE

Team Crest // LOGO & BRAND IDENTITY SYSTEM // CREATIVE STRATEGY // typeface design // APPAREL DESIGN

traditions
royal gold

R:213 G:206 B:189
Hex#:d5cebd

coastal navy blue

R:21 G:29 B:47
Hex#:151d2f

forest city green

R:41 G:61 B:42
Hex#:293d2a

heart bandit red

R:200 G:70 B:52
Hex#:c84634

shine

Insipired by Maine’s Dirigo star, the symbol of the state motto “I lead”

coast

Waves of the ocean, salt and sea.

encompassing heart

A subtle but solid formation of a heart for the overall field of the shield.

eastern white pine

The state tree, a cornerstone of Maine industry for centuries

Heart

Sampled from the Valentine’s Day Bandit’s famous heart, a symbol of Portlands local spirit.